• Social Media Advanced

    $1,197.00 / month

    Plus Monthly Ad Budget

    Social Media Advanced is an all-in-one social media package that covers major social media channels. The service includes unique content creation, brand monitoring, Facebook ads management, and other social media activities.

    Description

    KEY FEATURES:

    • All-in-one social media package covering all social media activities for the business with specific activities and dedicated social media hours for custom requirements of the business.
    • Professional content management with blended unique and sourced content provided in a one-month calendar for review and approval at the start of each month.
    • Total social media strategy covering all aspects of online branding and social media – branding guidelines, persona, engagement strategy, content strategy, and verticals.
    • Customizable goals for Social Media – content, engagement, and posting tailored specifically for the goal selected.

    GOALS:

    • Traffic – generate traffic for your website
    • Awareness – generate awareness for your brand or for specific parts of the brand
    • Conversion – push specific products and lead fans to a landing page where they can convert
    • Engagement – engage fans to interact with the page and develop brand loyalty/ambassadorship
    • Customer Service – focus on providing customer service or taking in feedback from customers

    MONTH 1: CAMPAIGN SETUP AND STRATEGY

    • Social Media Audit
    • Social Media Playbook

    – Buyer Persona

    – Communications Objective

    – Content Strategy and Content Vertical Themes

    – Response Protocol/Escalation Process

    – Message Flowchart for Comments Management

    – Tailored Audience for the Page

    • Account Creation and Optimization
    • Profile Picture and Cover Photo Creation

     

    MONTHLY (STARTING MONTH 2): POSTS & ADS MANAGEMENT

    • Monthly Content Planning
    • Content Creation and Posting:

    – 14 high-quality graphic posts every month

    – 8 high-quality curated articles every month

    • Monthly Social Media Paid Ad Campaign Management

    – Ads Creation (2 per month, graphics with text)

    – Campaign Budget Recommendation

    • Ad Hoc Social Media Hours

    – Three hours dedicated to ad hoc tasks on custom content, contests, analytics, reports, or strategy

    • Follower Growth
    • Monthly Social Media Report for Facebook

    – Social Media Snapshot (Overview)

    – Network Growth/Reach

    – Engagement Report

    – Content Report/Content Consumption

    – Performance Analysis and Recommendations